
Every NPDA instructor has managed real campaigns, real budgets and real African clients. We hire people who are still doing the work.
Each instructor leads one track and teaches the work they do day to day.
Practitioner-instructor on the NPDA teaching bench, leading the search track. Author of the academy's digital marketing pillar guide.
SEOAI searchStrategy
Practitioner-instructor on the NPDA teaching bench, leading the paid media and media-buying track.
Meta adsGoogle adsMedia buying
Practitioner-instructor on the NPDA teaching bench, leading the analytics and measurement track.
GA4Search ConsoleLooker Studio
Practitioner-instructor on the NPDA teaching bench, leading the content and editorial track.
Content strategyEditorial
Practitioner-instructor on the NPDA teaching bench, leading the social media track.
Organic socialCreators
Practitioner-instructor on the NPDA teaching bench, leading career preparation, portfolio review and placement support.
PortfoliosInterviewsPlacements
Practitioner-instructor on the NPDA teaching bench, leading the fundamentals track for career starters.
FundamentalsStrategy
Practitioner-instructor on the NPDA teaching bench, leading the AI tooling layer that runs through every track and the Web & AI Design programme.
AI toolingAutomationWeb and design

You do not have to take the hiring standard on trust. Open any name above and the profile sets out exactly what that person runs here, before you spend anything.
Who writes the guides on the blog, and who checks them before they publish.
SEO content writer at Nerdy Pixels Digital Academy. Writes the search-led guides that make up most of the current blog.
Content writer at Nerdy Pixels Digital Academy, covering fundamentals and affiliate marketing.
Articles written by the NPDA editorial desk and reviewed by a practitioner instructor before publication. Reviewer is named on each article.
Start free with two full courses, or join a live cohort taught by the bench above.