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Olorunfemi Gerald
Content writer at Nerdy Pixels Digital Academy, covering fundamentals and affiliate marketing.
Content writer
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CareersHow to learn digital marketing for free: a realistic 90-day plan
You do not need a spare ₦500,000 to learn digital marketing. Everything a paid bootcamp teaches in month one - search basics, running a first ad, setting up analytics - is available free. A realist…
MarketingContent marketing vs digital marketing: differences explained
Content marketing is one discipline inside digital marketing: creating useful material that earns attention and trust over time. Digital marketing is the whole system of channels. Job listings in L…
MarketingAdvantages and disadvantages of digital marketing
Digital marketing's advantages are reach, targeting, measurement, speed and low entry cost - a skincare seller in Yaba with a good phone can outsell a mall store with ten times her budget. Its disa…
MarketingDigital marketing vs social media marketing: the difference
Social media marketing is one channel inside digital marketing. When a Lagos business owner says she needs digital marketing and means an Instagram page, she is describing one part of a system that…
MarketingBest affiliate marketing websites and platforms for beginners
The best affiliate platforms for a beginner in Nigeria are the ones that pay out to a local bank or wallet, have products your audience actually buys, and do not charge to join. Local ecommerce and…
MarketingHow to start affiliate marketing with no money in Nigeria
You start affiliate marketing with no money by building an audience on a free channel - search content, a WhatsApp status or channel, TikTok or a niche community - and only then adding links from p…
SEO10 types of digital marketing
The ten types of digital marketing are search engine optimisation, paid search, social media, paid social, content, email, affiliate, influencer, mobile and video marketing. Your neighbour's provis…
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