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Calculator
Ad budget calculator
Work back from a lead target to a monthly budget, in your currency.
Work back to a monthly budget
Change any figure and the budget updates as you type.
How to use this
Three things worth knowing
Short version: put honest numbers in, and read the answer as a direction rather than a promise.
Start from the leads you need
Enter the number of leads you want in a month. That target is what drives every other number on this page.
Add conversion rate and cost per click
Use real figures from your own analytics and ad account where you have them. Where you do not, treat the answer as a range rather than a quote.
Read the budget in your own currency
The result comes back in whatever currency you entered the cost per click in, so there is nothing to convert.
Other tools you can use right now
No account, no sign-up. Every one of these works in the browser.
Got the number. Now what?
Nothing on this page closes the gap it just showed you. An assessed course does, and a passed assessment puts you in front of employers briefing roles.