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Pro course · Digital Marketing
AI Search for African Brands
How ChatGPT, Gemini and Perplexity choose sources, and what a brand in Lagos or Nairobi can do to be one of them.
How ChatGPT, Gemini and Perplexity choose sources, and what a brand in Lagos or Nairobi can do to be one of them.
This intermediate course runs to roughly 65 minutes across 14 lessons, each with a transcript, and ends in an assessed brief marked against a published rubric.
Curriculum
Browse all lessonsLesson by lesson
14 lessons, 1h 5m in total. Every lesson has a transcript and key-moment timestamps.
At the end of the course
Assessment and certificate
This course ends in a brief marked against a published rubric. Pass it and you earn an NPDA certificate with a public verification page, and you are queued automatically for the verified talent pool.
Prefer a live cohort?
Programmes add live sessions, mentorship and - on flagship tracks - a placement.